Bel Lafer is a digital/analog photographer, light designer and creative director born and raised in São Paulo, Brazil. She has started her career 7 years ago and has been actively working as a freelancer focusing on fashion and product photography. She’s graduated in adverting and completed a photography direction course at UCLA Extension.

Throughout the years, she has collaborated with clients such as Casas Bahia, Iconoclast, Flagcx, Wunderman Thompson, BETC Havas, Paranoid Brasil and her fashion portfolio includes issues in Vogue Magazine, Claudia and editorials with artists such as Marina Ruy Barbosa, Carolina Ferraz, Loic Koutana and Tove Lo.

She has been living in Berlin since 2022 and was hired as an expert product photographer for Zalando. She has left Zalando and is now completely focused on freelancing.